Monthly Archives: October 2018

Fashion Advice and Tips

What’s Hot

Vibrant and bold colours are 2009 must haves, so try and add a touch here and there with exciting accessories. Bright coloured bags, shoes and necklaces will all promote the fashion fever of 2009. Ruffles and ruching are a strong look not only on dresses and tops but on bags too.

If shoes are your next purchase then gladiator strap sandals with open fronts on the shoes and high leg boots are a must have. Wide belts with big buckles and huge necklaces, stacked cuff bangles and tribal jewellery are the fashion essentials

Handbags

These days every woman has a wardrobe full of handbags and most have an array of handbags to match a different outfit. In fact, the average woman owns at least eight handbags and buys a new one every 3 months.

Handbag Tips

To really make your outfit shine always remember to buy a handbag to compliment your figure and in which must have some coordination and balance with your body. So even though its tempting to buy a handbag just to be on course with the fashion trend its still best to coordinate it with your figure to make your outfit really stand out.

When buying a handbag most fashion experts suggest that if your tall and slim then you should avoid smaller bags and go for the mid size, bulky and larger handbags as these will best suit your stature. On the other hand if you have a shorter physique its always best to choose smaller handbags to compliment your figure as larger handbags will make you appear smaller.

When choosing the shape of a handbag is always best to choose the opposite of your body type. Therefore if you’re small and petite it’s best to choose tall and rectangular bags as this will make you look taller. If you are slim and tall then its best to choose rounded bags to compliment your figure.

What’s Hot

At present a large handbag is the way to go which is great for women who need to mix style with functionality. Oversized, multi-pocketed and easy to carry bags have been strolling down the catwalks and in the major cities. Although not one of the largest bags around but still very popular is the clutch bag. Many designers have created these small handbags for carrying the most essential of items and these are a great opportunity to wear something bold and bright for 2009. If you are a bit hesitant at wearing something bright then compliment a small clutch bag with a pair of matching neutral coloured heels is a subtle way to stay top on the trend ladder.

Colours

This spring and summer is the season for bold, bright and colourful designs. A new wave of colours has hit the fashion trend so a palette of earthy and fiery tones like brown, gold, reds, yellows and oranges are a huge hit at the moment and dont forget grape purple and emerald green which are also welcoming additions. Whatever colours you decide there a variety of shades and tones to suit any choice of outfit.

Styles

Chain Bags the classic bag that is again timeless this season.

Oversized Clutches and Totes still a firm favourite this year and works well in the day as well as in the night.

Fringed Bags these are a huge hit for 2009 and can be worked day or night. A neutral tone will provide a longer usage.

Quilted Purses a must have at the moment, either a bright colour or with gold charms and your on to a winner

Ruched Bags and multicoloured woven bags will also give your outfit a truly fashionable edge.

Sunglasses

Sunglasses are one of smallest accessories you can wear but yet one of the most important. In fact sunglasses have been known to define an era or start a phenomenon which lasted years. Although sunglasses are worn for fashion they do have a functional side in which stop harmful rays which then can help maintain strong eyesight.

Sunglasses Guide

Oval Face can work with almost any style such as wraparounds, shields and square shaped frames.

Round Face wider and rectangular frames suit this face type best. Its best to minimize the curves as will make the face appear longer

Diamond Face oval, square and rimless will all soften the contour of the face and compliment it.

Square face oval and round will all provide the face with definition which will work well.

Oblong Face frames that are rounded and square will work best and which do not extend the widest part of the face.

Triangle Face rimless bottoms, straight top line and cat eyes will all soften the lower portion of the face.

Whats Hot

At present wrap around sunglasses which extend past the eye to the temple and shields which are one piece are both hot on the fashion runway.

Sunglasses are also not immune to the retro craze and Aviators and Wayfarer have both enjoyed a new wave of success since WWII when pilots favoured this style.

Miami Swim Fashion Week

The Mercedes-Benz Miami Swim Fashion Week 2010 hit the runways Wednesday July 15, 2009 through Sunday July 19, at the Raleigh Hotel as Mercedes-Benz Fashion Week Swim returned for its fifth year. The glorious five day event held at Raleigh Hotel in Miami saw celebrities and the elite having a grand time. It is estimated that more than 12,000 made their presence felt at the sandy beaches.

IMG Fashion launched the fashion week and the renowned car manufacturing company, Mercedes-Benz, showcased their new variants of E-Class sedans and coupe. Popular fashion designers and newbie took active part in the single largest event ever.

Designers from all around the world included Tibi, Red Carter, Cia.Marítima, Xtra Life LYCRA®, Luli Fama, Ed Hardy Swimwear, Tori Praver Swimwear, Mara Hoffman, White Sands Australia, Vitamin A and V Del Sol. The event was a real eye-catcher as attendees witnessed attractive models donning the latest designer swimsuits make their way across the ramp.

The event could not have been any better especially when popular actors and actresses Jason Kennedy, Perry Reeves, Gilles Marini, Roxy Olin and many others were present. The Star Lounge was where the celebrities and VIPs enjoyed much of the hospitality. The press, media corporations and retailers wasted no time in doing what they do best.

bodySCULPT(TM), the most popular and leading plastic surgery practice in Manhattan, was a sponsor and organized “Day of Beauty” at The Lookout Suite in The Shore Club. Attractive bodySCULPT(TM) models handed out fortune cookies containing messages of confidence, such as “Don’t Worry, It’s Our Little Secret” and “Indulge, We’ve Got You Covered”. Other sponsors included DHL, Continental Airlines Inc., Miami.com, and Getty Images.

Those who missed watching the Mercedes-Benz Miami Swim Fashion Week 2010 hit runways can watch photographs and videos of the event online. The organizers, whom the press got a chance to meet, commented that the week long program was ‘a grand success’ which in fact was an understatement.

Fashion Jewelry, Fuel

Gas prices crack the $4.00 mark and many fashion retailers feel concern about how the economy will impact business. There’s no crystal ball to the future, but historical information through the lens of a jewelry wholesaler may provide surprising encouragement.

Let’s begin with the recession of 1980 to 1982. The Iranian revolution led to erratic oil production and rises in gas prices. This was before the internet gave worldwide exposure to local businesses and our lens focuses from South Louisiana, which was in boom times because of offshore drilling. The recession hit South Louisiana in 1983 with the oil bust when price per barrel tumbled. Oil dependent cities saw 20% to 25% unemployment, equivalent to The Great Depression.

The following January, only a few months later, twist beads became a fad and retailers experienced a buying frenzy unequaled by anything before or after. Women would rush to retailers on their lunch hour and spend $60 to $80 getting more colors and textures to create this hot new look. Remember, all of this is shortly after the oil bust that devastated the area.

Fashion jewelry and accessories saw steady growth from this point. The next recession struck in 1990 to 1991 with a decrease in manufactured goods. But many retailers in fashion jewelry and accessories were totally unaware of slow economic times as they set a record breaking year in 1990 followed by a very good year in 1991. Fashion jewelry was at the top of its game with large dangling earrings making a big impact. Wholesalers were receiving regular shipments of these dramatic baubles and selling out just as quick.

In addition to fashion jewelry being hot, something else was taking place that had an unexpected result. The UN coalition was gathering in the Middle East for the Desert Storm operation and this included a high number of American troops. The nation rushed to retailers in search of anything Americana to show support for the troops. This caught retailers off guard. They scrambled to find the jewelry and accessories customers were frantically searching for and the limited supply was usually never enough. This was a helpful addition to a time already bolstered by brisk fashion jewelry sales.

As time moves towards the mid nineties something happens that puts to rest the idea that the economy accounts for good sales in fashion jewelry and accessories. Nightly news was raving about economic growth, but a new trend of minimalism was quietly building. It started with interior design and furniture and then Prada introduced an understated style in neutral colors that caught on and took fashion to the natural look. Color was gone as well as dramatic statements and the fashion jewelry industry from manufacturers to retailers was struggling. Two piece knit suits were also a rage and belts all but disappeared for a decade. In the height of a good economy, fashion jewelry hit a low point showing its success depended far more on fashion trends than on the economy.

The 21st century arrived and a new recession hit the American economy from 2001 to 2003. In the stock market dot com businesses were failing and then the tragic September 11th attack took place. Everything was at a stand still. America was stunned; retailers were stunned. America united and people reached for a way to express their feelings. Selfishness disappeared as nationwide people opened their wallets to help victims.
The country stood united, all differences aside, and again they returned to retailers for every imaginable item in Americana to express their support and feelings. Retailers filled a human need as they went through a recession they hardly knew existed.

During these extraordinary times, Estee Lauder noticed an unusual behavior. Department store sales of high priced items fell as lipstick sales increased. This coined the phrase, “the lipstick effect”. The bottom line is people continue to buy items because it creates a good feeling. When economic conditions are lower, they buy lower priced goods. This is far more important to the average retailer of fashion jewelry and accessories than they may realize.

Look at all the movement in the economy that we have covered over the last 25 years. The average retailer is not in luxury goods. Their market is affordable fashion jewelry and accessories-the feel good items that can transform last year’s outfit into something new and exciting. They provide an affordable uplift for people. They fill the needs of expression for people when even the most tragic events happen. They are part of the fragile entrepreneurship consumers can identify with. They fill the local niches the majors don’t care about and nobody gives more personal service.

Moving Out of Stores and Into E-Commerce

Much to the dismay of many plus size fashionistas, many major retailers in the United States are either eliminating clothing lines that cater to women larger than size 12 or packing up their inventory and offering these fashions exclusively online. Whereas many industries have taken a hard hit to the profit margin, plus sized women’s fashion sales have been hit especially hard. While sales of women’s fashion sizes 0 to 10 has reportedly dropped by 2 percent, fashion industry experts are speculating that plus size fashion sales have dropped almost 4 times as much!

What does this mean to the average plus size consumer? Less availability of contemporary fashions that fit the average woman’s body. Recent figures are estimating that approximately 56 percent of American women wear a size 14 or larger. These women make up the basis of the plus size fashion demographic, having needs for fashion that is stylish, contemporary, and flatters larger figures.

However, plus size women need not feel transported back in time to the Dark Ages of Plus Size Fashion where clothing lines primarily featured Plain Jane, frumpy fashions when marketed to women with fuller figures. Although full figured fashion lines may not be as prominently displayed in malls or department stores, fashion forward offerings are still largely available online. Within the past ten years or so, the plus size fashion industry has blossomed to represent a wide range of styles from youthful contemporary to sophisticated classy to the farther extreme of punk-themed clothes especially outfitted to larger figures.